Resources for BtoB Sales & Marketing During the Recession
February 13, 2009 at 3:24 pm James Krouse 1 comment
Need new ideas? Inspiration? Or just an education in new technology or how to market in a down economy? There’s a bunch of great resources out there that can help. While some are not specifically geared toward BtoB — they still have great ideas that pertain to any business.
Harvard Publishing Recession Guide
HBR has taken its blog posts that pertain to the recession and put them into one place where you can read opinions, strategies, and news regarding the recession and strategies particularly for BtoB
Technology, Education, Design — this is a conference that has been going on for decades, but now all of its lectures are available on line. The topics are broad but there are some inspirational ideas here for business. The above link is for videos on the conference’s theme of Not Business as Usual which seems apt.
Fora is a collection of video presentations from dozens of groups. The result is an amazing resource from some of today’s greatest thinkers. It’s also a great place to find more obscure speakers — unlike TED, it’s not only the heavy-hitters that can get access. This link is to the economy section of FORA, but there are sections for technology,science, politics, and culture as well.
Also, don’t forget to check out ABI’s own resource on the topic here: Link

1. Resources for BtoB Sales & Marketing During the Recession « Trendspeak « www.ORACLELOCAL.com | February 13, 2009 at 5:45 pm
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