By: Three Big BtoB Trends. Three Great Podcasts. « Trendspeak

Three Big BtoB Trends. Three Great Podcasts. « Trendspeak — Thu, 11 Jun 2009 18:43:55 +0000

[...] Alan Isacson talks about growing BtoB even during a down turn. Read the original post here. [...]

By: Harvard Business on Marketing in “The Great Disruption” « Trendspeak

Mon, 05 Jan 2009 21:35:05 +0000

[...] In the Harvard Publishing Blog, Scott Anthony explores the idea of moving beyond the phrase “crisis” and into “condition” in his entry Innovation in the Great Disruption. The idea is that simply waiting for conditions to improve will not be enough for most companies to survive. Recognizing that the whole game plan has changed. His ideas echo a recent podcast from Alan Isacson on Marketing in a Challenging Economy: [...]

Comments on: Audio: Alan Isacson On Growing Business During Downturns

By: Three Big BtoB Trends. Three Great Podcasts. « Trendspeak

By: Harvard Business on Marketing in “The Great Disruption” « Trendspeak